culture and negotiated meanings Primecz, Henriett. ed. Romani, Laurence. ed. Sackmann, Sonja 1955- ed. text xxu Cheltenham, UK Edward Elgar c2011 monographic eng

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xx, 165 p. : illustrations ; 24 cm. Based on the view that culture is dynamic and negotiated between actors, this groundbreaking book contains a collection of ten cases on cross-cultural management in practice. The cases draw on field research revealing challenges and insights from working across nations and cultures. Each case provides recommendations for practitioners that are developed into a framework for effective intercultural interactions as well as offering illustrations and insights on how to handle actual cross-cultural issues. This enriching book covers various topics including international collaborations across and within multinational companies, organizational culture in international joint ventures and knowledge transfer. Based on empirical fieldwork and qualitative analyses, this path-breaking book will appeal to graduate and postgraduate students in international management as well as practitioners. 1. Culture and negotiated meanings / Laurence Romani, Sonja A. Sackmann and Henriett Primecz -- 2. On the road again / Sara Louise Muhr and Jeanetter Lemmergaard -- 3. Dynamics of ethnocentrism and ethnorelativism / Sampo Tukiainen -- 4. Exploring the cultural context of Franco-Vietnamese development projects / Sylvie Chevrier -- 5. The intercultural challenge in the transfer of codes of conduct from the US to Europe / Christoph I. Barmeyer and Eric Davoine -- 6. When American management system meets Tunisian culture / Hèa Yousfi -- 7. Corporate communication across cultures / Lisbeth Clausen -- 8. Engineering culture(s) across sites / Jasmin Mahadevan -- 9. Negotiating meaning acrosss borders (finally!) / Snejina Michailova and Graham Hollinshead -- 10. Intercultural integration in Sino-Brazilian joint ventures / Guilherme Azevedo -- 11. Divorcing globalization from Orientalism / Iris Rittenhofer -- 12. Culture and negotiated meaning / Sanja A. Sackmann, Laurence Romani and Henriett Primecz. edited by Henriett Primecz Corvinus University of Budapest, Hungary, Laurence Romani Stockholm School of Economics, Sweden, Sonja Sackmann, University of Bw Munich, Germany. Includes bibliographical references and index. Diversity in the workplace HF5549.5.M5 C765 2011 9781849804073 (hbk.) 9780857938831 (paperback) 2011929461 160225 20160225154341.0