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A preface to marketing management / J. Paul Peter, James H. Donnelly, Jr.
Material type:
TextPublication details: Boston : McGraw-Hill Irwin, c2008.Edition: Eleventh edDescription: xiv, 252 p. : ill. (some col.) ; 26 cmISBN: - 9780073380964 (alk. paper)
- 0073380962 (alk. paper)
- Marketing management
- 658.8 22
- HF 5415.13 .P388 2008
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| Judith Thomas Library General Stacks | Books | HF 5415.13 .P388 2008 (Browse shelf(Opens below)) | AUA007354 | 2 | Available | AUA007354 | ||||||||||||
| Judith Thomas Library General Stacks | Books | HF 5415.13 .P388 2008 (Browse shelf(Opens below)) | AUA007355 | 3 | Available | AUA007355 | ||||||||||||
| Judith Thomas Library General Stacks | Books | HF 5415.13 .P388 2008 (Browse shelf(Opens below)) | AUA007356 | 4 | Available | AUA007356 | ||||||||||||
| Judith Thomas Library General Stacks | Books | HF 5415.13 .P388 2008 (Browse shelf(Opens below)) | AUA007648 | 1 | Available | AUA007648 |
Includes bibliographical references (p. 235-241) and indexes.