000 01597cam a2200325 a 4500
001 16935675
003 AUA.1
005 20180501192722.0
008 110825s2013 njua 001 0 eng
010 _a 2011035610
020 _a9780132664233
020 _a0132664232
035 _a(OCoLC)ocn748286997
040 _aDLC
_cDLC
_dYDX
_dYDXCP
_dDLC
050 0 0 _aHD 30.28
_b.D385 2013
082 0 0 _a658.4/012
_223
100 1 _aDavid, Fred R.
_931488
245 1 0 _aStrategic management concepts :
_ba competitive advantage approach /
_cFred R. David.
250 _a14th ed.
260 _aBoston :
_bPearson,
_cc2013.
300 _axiv, 386 p. :
_bcol. ill. ;
_c28 cm.
500 _aPreviously published under title: Strategic management.
500 _aIncludes indexes.
505 0 _aOverview of strategic management -- The nature of strategic management -- Mcdonald's Corporation : doing great in a weak economy -- Strategy formulation -- The business vision and mission -- Wal-Mart : doing great in a weak economy -- The external assessment -- Dunkin' Brands, Inc. : doing great in a weak economy -- The internal assessment -- Amazon.com, Inc. : doing great in a weak economy : how? -- Strategies in action -- Volkswagen AG : doing great in a weak economy : how?.
650 0 _aStrategic planning.
_931489
650 0 _aStrategic planning
_vCase studies.
_931490
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBOOK
_hHD 30.28
_i.D385 2013
999 _c9112
_d9112